| Example
1
Client :
Mobile phone Company
Number of attendees : 80
persons
Attendees position :
Dealer principals
Purpose of event :
to encourage and motivate the dealers to sell to the public
and the public to buy during the quiet summer period.
Event : Quest
Events proposed and won the contract with a ground breaking
idea.
The guests arrived at the Stillorgan Park Hotel expecting
another tedious conference. Instead we asked them outside
where coaches brought them to a fleet off high powered motor
boats. They boarded the boats and were greeted with champagne
and strawberries.
The promotion Quest devised was then launched from the main
motor boat in Killiney Bay (half a mile from land)
A Sea Ray speedboat drove by at speed with two skiers being
towed. The Dealer with the biggest percentage increase is
sales would win the speedboat. One speedboat would also
be given to a member of the public in a draw.
Result :
The event was a high impact and memorable method of encouraging
the Dealers to produce sales during a time when they needed
motivation most. Our clients words “a superb success
that paid off quickly”
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